News in Brief

Holoflex Unveils New Brand Identity

Holoflex Limited, a leading provider of holograms, tax stamps, and labelling solutions in India, has introduced a refreshed brand identity to mark 35 years of excellence.

Holoflex says that the new design reinforces its commitment to trust and innovation, featuring a vibrant, colourful thumbprint that represents the broad possibilities in authentication and embellishment. The circular logo highlights Holoflex’s ability to deliver comprehensive 360-degree solutions worldwide.

‘Our new brand identity is not about changing who we are, but about clearly expressing our commitment to continuous evolution,’ said Manoj Kochar, Director, Holoflex. ‘We constantly reinvent ourselves to help brands communicate trust while standing out visually in competitive markets.’

Founded in 1991, Holoflex has provided brands across industries with tamperproof labels, holograms, and advanced authentication solutions for 35 years.