IQ Structures Fuses Sound and Vision

Vinyl records have experienced a resurgence in popularity in recent years, fuelled by a renewed appreciation of analogue sound quality and tangible music experiences. Amidst this resurgence, IQ Structures has unveiled an innovation in vinyl record production: IQ Vinyl.

Decorating the surface of a vinyl record has long been a way for record companies to announce a special re-issue or limited edition. Think of Pink Floyd’s ‘The Dark Side of the Moon’ reissue on solid blue vinyl or the 50th anniversary edition of The Beatles’ seminal album ‘Sgt Pepper’s Lonely Hearts Club Band’ – released on red and black swirl vinyl.

But now, IQ Structures is taking the concept to the next level. At the core of IQ Vinyl lies the process of holographic embossing, a technique that presses holographic nanostructures directly onto the surface of vinyl records. Unlike traditional methods for decorating vinyl records, which rely on labels or surface coatings, holographic embossing creates holographic images that appear to move, morph and float above the record as it spins on the turntable.